What makes a ‘good story well told?’

Mark Twain said “I like a good story well told. That is the reason I am sometimes forced to tell them myself.” Who doesn’t like a good story well told? J.K. Rowling turned the story of British school children with magical powers into a multi-billion dollar cottage industry. When one of my first editors was … Continue reading What makes a ‘good story well told?’

Communications chiefs need to be team players

Like him or not, the current President of the United States is an excellent communicator, IMHO, even though I wouldn't emulate his style. After all, 35 million followers on Twitter can't be wrong. However, he's a poor manager, as evidenced by Anthony Scaramucci’s tumultuous 10 days as director of communications. The "Mooch's" brief tenure makes … Continue reading Communications chiefs need to be team players

%d bloggers like this: